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Application is

OPEN

Deadline is

15th July 2022, midnight

Apply
See brief

Application is

CLOSED

Next one opens

Summer 2024

Get a reminder
See past brief
The Kennedys is a creative accelerator program for young and emerging creative talent that takes place in our Amsterdam office for 6 months.

The Kennedys is a creative accelerator program for young and emerging creative talent that takes place in our Amsterdam office for 6 months.

The Kennedys is its own agency within the agency. You’ll work on real assignments with real deadlines. Dedicated mentors will oversee your work, answer questions, help brainstorm ideas and propel you into glory.

You’ll refine your skills, create kick-ass campaigns in every medium, work as part of a team, and master the complicated process of developing effective creative work for clients.

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Become
a Kennedy

Do you like being at the bleeding edge of global culture?

Do you entertain people with songs and stories you invent on the spot?

Do you believe, deep down in your heart, that you are “The Creative One”?

Have you ever wondered what it would be like to eat a cloud?

If you answered yes to any of these questions then YOU might be a member of the 2025 edition of The Kennedys.

The most dynamic creative incubator the global Advertising world has ever known.

Apply now to find out

The Kennedys is its own agency within the agency. You’ll work on real assignments with real deadlines. Dedicated mentors will oversee your work, answer questions, help brainstorm ideas and propel you into glory.

You’ll refine your skills, create kick-ass campaigns in every medium, work as part of a team, and master the complicated process of developing effective creative work for clients.

The Kennedys is an homage to the other great man whose name is on the door; the one with the slightly shaggier beard. An art director, sculptor, philanthropist, and general thought tinkerer.

David Kennedy forged one of the most amazing careers in advertising without giving a toss for the rules and conventions of the industry; driven solely by the pureness of an idea.

The program

The Kennedys is its own agency within the agency. You’ll work on real assignments with real deadlines.

 Dedicated mentors will oversee your work, answer questions, help brainstorm ideas and propel you into glory. 

You’ll refine your skills, create kick-ass campaigns in every medium, work as part of a team, and master the complicated process of developing effective creative work for clients.

Why 'The Kennedys'?

The Kennedys is an homage to the other great man whose name is on the door; the one with the slightly shaggier beard.

An art director, sculptor, philanthropist, and general thought tinkerer. David Kennedy forged one of the most amazing careers in advertising without giving a toss for the rules and conventions of the industry; driven solely by the pureness of an idea.

Are you the perfect (mis)fit?

Can you write / design / film / photograph / animate / illustrate / code / paint / build / think / scheme / plot ?

Do you have a unique point of view and creative vision?

Do you have a valid EU passport (or appropriate Netherlands visa)?

Good.

WE NEED YOU = self-identified weirdos that just want to make things and put them out into the world and do it with cool brands along the way.

Work we're f*cking proud of

We’ve worked with big brands, small brands, NGOs, startups, musicians, you name it.

We’ve done strategy, branding, print, and puppet making…seriously.

And decks. Lots of decks.

See our work

The Mentors

The Kennedys are led and mentored by long time creative director Alvaro Sotomayor and executive producer Judd Caraway.

They have been on the Ks rollercoaster since the beginning and manage all day to day aspects of The Kennedys. Additional staff from the W+K Amsterdam pirate ship help support and mentor throughout the year.

The Kennedys

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forgiveness
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We’re incredibly proud of all the talented and inspiring people that have been in The Kennedys over the years. 

Once a Kennedy, always a Kennedy. 

"Did I learn to write there? No. Did I push my ability to write to its limit there? Yes. Was it as structured as I thought it would be? No. Did it make me put on my big boy pants? Yes. Did I get a tonne of work out the door? No. Did I get the chance to do unfettered, experimental work that was bought? Yes. Did I sleep a lot? No. Did I create stuff I'm proud of at 1 a.m.? Yes. Is it the best thing that's ever happened to me? No. Has it changed my life? Yes. Do I want "He was a Kennedy" in my eulogy? No. Will I always consider myself a 'Kennedy'? You better fucking believe it."
An ex-Kennedy
An ex-Kennedy
"The Kennedys is creative compost. A place with just enough space and just enough guiding nutrients for you to discover who you are. The process can feel you're drowning in fire and burning in water. But in the end, you look back at who you were and who you now are. And wonder how the fuck it all happened in less than 7 months."
An ex-Kennedy
An ex-Kennedy
"For someone who was just starting in the creative industry with no expectations and or experience, this was the best introduction I could have hoped for. It’s a jackpot. You work in a great culture, along with some really interesting and ambitious people. The Kennedys is an experience you carry wherever you go."
An ex-Kennedy
An ex-Kennedy

The application is now open,
ready to join the crew?

See brief
Apply
More information about applying

The application is now closed
 but keep an eye out for the next one.

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See old brief
Application information

Work with
The Kennedys

You have a product, service, or idea that can make a difference in people’s lives. We already know that. But it’s aggravating as hell when you can’t explain why it’s so incredible to the people that need to hear it the most. Or even just to cut through all the bullsh*t to get your voice heard. 

That’s where The Kennedys come in. We’re a crew of creatives from all over Europe whose sole purpose is to make work we’re proud of for dope brands. Let us help you leave your mark on the world.

Brands we've worked with

See our work
"The quality, spirit and swag that The Kennedys have devoted to our launch campaign brought KLABU to life like nobody else could have done."
Jan van Hövell
Jan van HövellFounder
By far the most creative, energetic, out of the box thinking group of people we have ever worked with. Such an honour and privilege. We were so proud of the campaign, we still get goosebumps when we think about it.
Ikram Cakir
Ikram Cakir

Ready to work with us?

Get in touch
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done-is-better
forgiveness
listen-to-your-maybes
make-it-up
never-say-no
Please answer several of these questions in a way that best represents your creative skillset.
Examples

How are you?
Create a digital portrait.
Explain your life in a movie poster.
If you could donate your time to a cause what would it be?
Do something you’ve never had the courage to do and show us the proof of this accomplishment – of course don’t do anything illegal or stupid.
What did you do or make during the pandemic?
Create a 24″ second video – 1″ second per hour to showcase a day in your life that best describes you.
What’s the one thing you will bring to the Kennedys?

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